Mastering Digital Marketing:

By inventp Categories: Marketing
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About Course

A Comprehensive Guide for Beginners and Professionals”
This course provides a 360-degree understanding of digital marketing. It is designed for learners who want to dive into digital marketing concepts and tools, equipping them with the skills to create data-driven campaigns, analyze consumer behavior, and drive business growth. From understanding the foundations of digital marketing to exploring advanced strategies and technologies like AI in advertising, this course ensures learners stay competitive in a rapidly evolving digital landscape.

Course Content

Module 1: Foundations of Digital Marketing
Introduction to Digital Marketing Understanding Consumer Behavior in the Digital Age Digital Marketing Channels and Their Roles The Marketing Funnel: Awareness to Conversion Key Metrics and KPIs in Digital Marketing

  • Building a Social Media Strategy
    00:00

Module 2: Website and Content Strategy
This course provides a 360-degree understanding of digital marketing. It is designed for learners who want to dive into digital marketing concepts and tools, equipping them with the skills to create data-driven campaigns, analyze consumer behavior, and drive business growth. From understanding the foundations of digital marketing to exploring advanced strategies and technologies like AI in advertising, this course ensures learners stay competitive in a rapidly evolving digital landscape.

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